Home Service Industry marketing and branding gurus, Crystal Williams and Emily Fleniken speak the language of contractors by talking condensers, co-op dollars, service agreements, and equipment warranties, but also the language of entrepreneurs by talking ROI, creative strategy, trending tactics, employee retention, and community engagement.

You’ll be entertained by the comical banter, but informed by the holistic approach to marketing and branding. On the daily, you’ll find this dynamic duo working the grind at Lemon Seed Marketing, but this podcast is an outlet for us to share their experiences, From the Yellow Chair.

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Live @ EPIC 2024 with Jennifer Bagley

In the virtual Lemonade Stand, Crystal and Emily are on location at EPIC 2024! They are joined by Jennifer Bagley from CI Web Group to discuss SEO rankings, digital visibility, and the power of customer engagement.

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Reading Between the Lines with Dave Rothacker

In the virtual Lemonade Stand, Crystal and Emily are joined by Dave Rothacker from Go Time Success Group! They discuss the importance of reading and listening, navigating career development and mentorship, and the power of continuous learning.

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Empowering Lives Through the Trades with Kate Cinnamo and Toni Bower

In this special episode of From the Yellow Chair, brand ambassador Lupita and head of operations Andrea sit down with Kate Cinnamo and Toni Bower from Explore the Trades! They discuss encouraging career growth in the trades, personal stories of professional discovery, and the opportunity to develop a career even without a college degree.

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Data-Driven Insights with Jonathan Torrey

In the virtual Lemonade Stand, Crystal and Emily are joined by Jonathan Torrey from Searchlight! They discuss unlocking the power of data-driven decisions, knowing the origin of your leads, and the value of operational efficiency for your data.

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Podcast Lemon Seed Marketing Podcast Lemon Seed Marketing

Unleashing Bold and Fresh Branding Ideas

In the virtual Lemonade Stand, Crystal and Emily take some time to share stories and experiences about evolving brands, standing out in a competitive market, and the risks of playing it safe with your visuals.

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Podcast Lemon Seed Marketing Podcast Lemon Seed Marketing

Igniting Passion with Next-Level Branding

Have you ever wondered how a brand becomes more than just a logo? Spoiler alert: it's an inside job, and we're revealing the blueprint! Join us from the virtual Lemonade Stand as we unravel the power of internal branding, where your team's environment becomes a living, breathing extension of your brand's heartbeat.

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